Cuervo y Sobrinos would probably have disappeared from the watchmaking world if Marzio Villa had not relaunched it upon discovering the abandoned Boutique on a trip to Havana. The historic Cuervo y Sobrinos Boutique in Havana was restored and reopened in 2003, and this made it the first international luxury watchmaking brand to open its own store in Havana alongside its spectacular shop/museum.

The Cuervo y Sobrinos story begins at the end of the 19th century and, within less than half a century, a combination of the quality of its products and the Latin spirit of the brand made it so famous that Cuervo y Sobrinos decided to expand its production network. Three offices were opened in different nerve centres of Europe: the first of these was Pforzheim in Germany where the precious stones were chosen, the second was Rue Melzay at the heart of Paris where the most prestigious pieces of jewellery were made and, later, in Switzerland, where the company founded its own factory in La Chaux-de-Fonds, the current birthplace of almost all watchmaking creations.


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